A participant wears an HTC Corp virtual reality (VR) headset. Vive during the Apple Worldwide Developers Conference (WWDC) in San Jose, California, United States, on Monday, June 5, 2017.
David Paul Morris | Bloomberg | Getty Images
Apple is considering whether to push back the launch of its highly anticipated virtual reality headset until late 2022 at the earliest, according to Bloomberg.
Although Apple has never publicly confirmed working on a headset, investors and analysts increasingly believe such a device will become a big new product category for the tech giant. A large team, called the Technology Development Group, would be working on the headset.
Apple previously planned to launch the product at its developer conference, according to the report, but may delay it due to overheating, camera and software issues.
A delay would threaten to dampen enthusiasm for the Metaverse, a collection of augmented and virtual reality technologies often publicly championed by rivals. Industry analysts expected the introduction of Apple’s product to give the industry a boost.
A delay could also raise questions about Apple’s go-to-market plan. The iPhone maker’s annual developer conference is seen as a great place to incentivize software makers to create apps for a new product.
The headset should offer a virtual reality experience with a high resolution screen. Some reports say it could cost upwards of $1,000, far more than current VR headsets like the $299 Meta Quest.
It will focus on communication tools and media consumption, according to the Bloomberg report. A separate augmented reality product, with clear lenses, is still years away, the report adds.
Apple tells vendors the product could sell up to 10 million units in its first year, according to Bloomberg.
An Apple representative declined to comment.
Read the full Bloomberg report.